|Ricky Reyes’ first salon may not be much compared to his now sleek chain of shops. But it was there where he learned his first lessons in the business. “When he had saved a thousand pesos, he told his mother he wanted to go solo,” wrote Florendo in Hair Majesty. |
“His mother, supportive as always, went to her comadre who ran a Sanitary Steam Laundry service on N. Domingo in San Juan near the public market and persuaded her to lease a corner of the shop to her son. In this wee space Ricky put up a wall mirror, a customer’s chair, a shampoo chair and bowl and a dryer. It didn’t look like much, but to the rapturous Ricky it was everything. In 1970, he was on his own.”
It was also the start of his success. From that small space in San Juan, Ricky Reyes’ business grew to what is undeniably an empire. He now has 12 branches in Metro Manila alone, excluding his shops in other parts of the country. Ricky Reyes also has thousands of surprisingly loyal employees under his care. “He’s a workaholic,” said Lhito Pantig, Reyes’ personal secretary, in an interview. “He’s always doing something.”
Ricky Reyes Salons now use the most modern beauty equipment for their hair and body treatments. It was there, in fact, that the 2003 hair craze, hair rebonding began. The salons also run a nationwide campaign (Gandang Ricky Reyes) that features popular
Celebrities. It is perhaps the biggest advertising Campaign ever produced by a beauty salon.
But of course, if there is anything that the success of the shops has proven, it is Ricky Reyes’ undeniable talent. As Thelma Sioson San Juan, editor of one of Manila’s leading magazines, once said, “As far as my hair is concerned, he’s the best cutter—he uses instinct with his scissors.”
Indeed, ever since the first Ricky Reyes Salon was launched, it has influenced the look of an entire generation and, more importantly, changed the local beauty industry, as we know it.
City/Province: Quezon City
Need a makeover? Ricky Reyes Salons offers the following services:
Set and permablow
Manicure and pedicure
To avail of our services you are most welcome to visit or call our following branches:
Ricky Reyes Hair Salon Branches
LGF SM Bacoor
Tel. 046 970-8491
GF Ever Gotesco Caloocan City
2F SM Centerpoint
LGF SM Fairview
GF Makati Cinema Square, Pasong Tamo
3F SM Megamall Bldg. B
LGF SM Novaliches Mega Bldg. A
LGF SM Megamall Bldg. B ("Barberya")
One on One by Ricky Reyes, Crossroad Arcade
2F Robinson's Place, Ermita
GF Shoppesville Arcade, Greenhills
2F SM City North EDSA
GF SM City North EDSA
GF SM City North EDSA ("Its a Man's World")
3F SM City Manila, Arroceros
LGF SM Southmall, Alabang Las Piñas City
1F Sta. Lucia Eastmall, Marcos Highway, Cainta
GF SM City Cebu
Tel. 032 232-0693
LGF SM City Iloilo
Tel. 033 320-5970
GF Pavillion Mall, Biñan, Laguna
Tel. 049 411-0100
Beauty Central, Greenhills
Tel. 046 432-3089
4F EDSA Shangri-la Plaza
SM City Marilao Bulacan
Tel. 44 238-8060
SM City Pampanga
Tel. 45 963-5306
SM City Lucena
Tel. 42 710-8856
SM City Baguio
Tel. 74 619-7761
Ricky's Superstyle Branches:
GF Isetann Recto
3F New Farmers Plaza, Cubao
2F Metroplis Alabang
3F Sta. Lucia 2 Eastmall Phase III
3F Mango Square Bldg. Cebu
Tel. 032 254-9052
3F Robinson's Galeria, Iloilo
Tel. 033 336-9650
GF M-Star Mall Pamplona Las Piñas
2F Metro Town Mall Tarlac
Tel. 045 982-6168
Tel. 045 625-9718
Friday, July 22, 2011
RICKY REYES SALON
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